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Special delivery: partners John Stewart and Carl Ferro have turned the particular requirements of the 'Zone' diet into a business catering to health conscious Like many who came to Los Angeles seeking opportunity, college buddies John Stewart and Carl Ferro instead found themselves far from their chosen fields -- real estate and modeling. But in making ends meet as counselors at The Zone Center in West Hollywood, they cooked up an idea that generated $4.5 million in revenues last year. Their business, Delivery Zone LLC, was founded in 1997 with the idea of delivering meals to adherents of the Zone Diet, a program popularized in the 1995 book "The Zone" by Dr. Barry Sears. Starting with two customers, the business (now operating as Sunfare) today claims between 3,500 to 4,000 in Southern California. The principle of the Zone Diet is to lose weight by regulating hormonal activity to maintaining levels of sugar and insulin, which turns carbohydrates into fat. The diet calls for 40 percent carbohydrates, 30 percent fat and 30 percent protein.(Continue Reading)
Related Articles Rock-hard arms: follow this training, diet, and supplementation advice, and you could soon be packing big guns that stop people dead in their tracks! Only the strong will survive: are you up for a challenge? Well, here's a 6-week training and diet program that includes CELL-TECH and NITRO-TECH to help USDA seeks public comment on its update of the Food Guidance System Resolution #1: more fun with food Special delivery: partners John Stewart and Carl Ferro have turned the particular requirements of the 'Zone' diet into a business catering to health conscious
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